Label Drafts

We’ve decided to go for a simple label for our first batches of gin.

We never realised how many choices we would have to make for even such a simple label: the type and weight of paper, the exact shade of white we should use, the type of ink (a slight debossed, 3D effect, or not?).

After plenty of discussion and testing, we finally decided on what we wanted. But would it look the same once the draft versions came back from the printers?

Well, they’ve just arrived. We took them outside to look at them in the sunlight. They’re looking good! We’ll be testing them on our bottles later.

 
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Matthew Webster